Monthly Archives: September 2011

on community

Posted on September 27, 2011 by

If you really want to create a sense of community, then you need to forget that you want to create community. Continue reading →

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hyper-local

Posted on September 20, 2011 by
expert

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Often in the faceless, or rather body-less world of online companies, content isn’t intended to be location specific. But, if you’re operating a business that exists and serves a specific community and you want to build up your social media presence, then staying generic isn’t the way to go.
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infrastructure and content

Posted on September 13, 2011 by

I’m bringing this up to illustrate the point that within your social media strategy it’s important to remember that a holistic strategy needs to be strong in two separate places: Infrastructure and Content.
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